Wednesday, March 07, 2012

Mix and Match Interconnection Services With Telx

In the cloud, it’s all about connectivity. In fact, connectivity is becoming the weak link in the chain as cloud service providers establish larger, faster, more robust clouds. You may be able to compute at Terabits per second, but that doesn’t help if you can’t get the data in and the results out fast enough. Inadequate connections threaten to stifle innovation in the cloud. That threat is being met by a new suite of service options from Telx called the Connect Portfolio.

Find high performance connection services for your high performance applicationsTelx made its name in colocation. Their 17 data centers nationwide offer world-class facilities for space & power, HVAC protection, redundancy, security & access controls. If Telx had remained a colocation center, they would be among the top choices for outsourcing data center facilities. But what Telx saw, that others are only now starting to realize, is how the cloud would so quickly become the service model of choice.

The other core competency that Telx has developed is connectivity. They were into connectivity before most companies realized how critical it would become in cloud-centric world. The original impetus for Telx’s connectivity portfolio was in support of their colocation customers. Moving your servers to a colo facility gets you off the hook for providing your own backup power, environmental control and security. You still need to worry about how you will connect to the world. That’s where having an extensive suite of connectivity options gives colocation a leg up on private data centers. The bigger the colo, the more carriers want access to the meet-me room. How many carriers are going to establish POPs in your company’s communications closet?

In a sense, Telx has captured the cloud. Instead of being satisfied with being a high bandwidth switchboard that connects many companies to many bandwidth providers, Telx has invited cloud service providers to move in to Telx facilities. With a suite of cloud providers in-house, businesses needing high performance cloud access are invited to do the logical thing and move right on into Telx facilities also. It doesn’t take long before there is a big cloud of providers and a large field of users that interconnect without ever leaving the building.

What’s the advantage of that? The big one is minimal latency along with nearly unlimited bandwidth. Connectivity is short runs of copper and fiber cabling run through a central patch panel. Latencies are measured in nanoseconds and microseconds. All the switch, router, regenerator claptrap associated with long haul networks is eliminated.

Another advantage is cost. Within a Telx facility there are multiple service providers for everything vying for your business. That’s a lot different from trying to convince a carrier to build out a fiber run to your facility and have them eat the cost. With the effort of in-house connections being almost trivial, construction costs disappear from the decision process. It’s then a buyer’s market for companies who’s equipment racks are surrounded by service providers.

So important is the cloud, that Telx has rebranded its colo facilities as C3 Cloud Connection Centers. Within those centers, customers can choose from a suite of connectivity options in the Telx Connect Portfolio. These are divided into four categories. Dynamic Connect includes EtherConnect, Video Conferencing Connect and Carrier Connect. The Direct Connect option offers ultra low latency connectivity through use of passive Cross Connect interconnection panels. The IP Connect option focuses on IP networks within the Telx C3 data centers, accessed through the Telx Internet Exchange and Dedicated Internet Access products. The Network Connect option lets businesses establish multiple location connectivity, including a Metro Connect option that connects multiple data centers within the same geographical area.

Are you frustrated with the limited connectivity options available to your company? You may be a candidate for high performance interconnection services from Telx and other high performance service providers.


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